Available to connect & mentor

Hi, I'm Jason Endres.

Software Development Director @ Trek Bicycle

IT leader, architect, and mentor. I've been coding since I was 12 and have spent my whole life around computers and games — turning that lifelong curiosity into a career building software, scaling cloud platforms, and growing the engineers around me.

Sun Prairie, Wisconsin Coding since age 12 Lifelong gamer
// about

Building software & the people who build it

I'm a passionate technology leader, architect, and mentor based in the Madison, Wisconsin area. As a Software Development Director at Trek Bicycle, I lead teams that design and ship the platforms behind one of the world's most recognized brands.

My story starts long before the job titles — I wrote my first code at 12 years old and never stopped. Computers and games have been the constant thread through my entire life, and that early obsession grew into a deep love for clean architecture, cloud technology, and solving hard problems at scale.

I care just as much about people as I do about systems. I believe in leading by example — never asking my team to do something I wouldn't do myself — and I genuinely love helping others learn and grow. My philosophy is simple: there's a solution to every problem, and winners find a way.

// what i do

Where I focus

Engineering Leadership

Directing development teams, setting technical vision, and creating the conditions for engineers to do their best work.

Cloud & Architecture

Designing resilient, scalable systems and modernizing platforms with cloud-native and DevOps practices.

Hands-On Development

Still a builder at heart — fluent across the stack, with deep roots in the PHP and web ecosystem.

Mentorship & Growth

I love helping others learn and level up. Every problem has a solution — winners find a way.

28
Years writing code
100%
Every problem has a solution
Games played & bugs squashed
// journey

The path so far

Now
Software Development Director — Trek Bicycle
Leading engineering teams, architecture, and cloud strategy for a global brand.
Always
Mentor & problem-solver
Helping others learn and grow, and proving there's a solution to every problem — winners find a way.
2004 — 2008
Herzing University — Madison
Formal CS foundation, plus the Herzing College Organization of Programmers.
Age 12
Wrote my first line of code
Where a lifelong love of computers, gaming, and building things began.
// let's connect

Let's build something or just talk tech

Whether it's leadership, architecture, mentoring, or the latest game — I'm always up for a good conversation.